Hello! I’m Luca Concetti.
Product Designer and Visual Designer based in Berlin.
What do I do?
Here you will find some of my selected projects I worked on during these years. Some of them are password protected, please send me and email to get the password.
Link Key Accounts - Metrics
Improved readability and scannability of the metrics section
Increased user retention through a redesigned layout and clearer information hierarchy
Provided clearer, more actionable key account data for teams
Reduced time spent on research
Designed for:
Link Key People - Newsfeed
Improved discoverability and relevance of content by creating new filters and a better newsfeed structure
Enabled faster access to multiple content types (news, social updates, documents, publications) within a single unified feed
Reduced research time for users by surfacing only the most relevant updates for each Key Person
Enhanced usability with clear labels and a redesigned layout to help users understand and scan content more easily
Designed for:
Jaxon
Centralized coverage of multiple games, tournaments and platforms, giving users real-time match results, live-score tracking, and curated news tailored to their interests.
Launched with a clean, user-centred interface supporting personalized feeds, filters (by game / team / tournament), and push notifications to reduce information overload.
Expanded from mobile-only to a cross-platform solution responding to user feedback requesting desktop/web access for sharing and easier browsing.
Successfully delivered the product to a third-party buyer
Designed for:
upday News
Created a fully functional news-aggregator website under the name “upday News” from ideation through to live deployment.
Enabled customizable feeds and filters, so users can quickly get news tailored to their interests without information overload.
Ensured fast load times, cross-browser/device compatibility, and stable performance — making the site reliably accessible on various devices.
Combined short summaries + in-depth articles + multimedia content.
Designed for:
